Big Data analytics is indeed a revolution in the field of Information Technology. The use of Data analytics by the companies is enhancing every year. The primary focus of the companies is on customers. Hence the field is flourishing in Business to Consumer (B2C) applications. We have three divisions of Big Data analytics: Prescriptive Analytics, Predictive Analytics, and Descriptive Analytics. This field offers immense potential, and in this blog, we will discuss four perspectives to explain why big data analytics is so important today? The analytics involves the use of advanced techniques and tools of analytics on the data obtained from different sources in different sizes.
Big data has the properties of high variety, volume, and velocity. The data sets come from various online networks, web pages, audio and video devices, social media, logs, and many other sources ask your Big data training institute in BTM Layout. Big Data analytics involves the use of analytics techniques like machine learning, data mining, natural language processing, and statistics.
The data is extracted, prepared and blended to provide analysis for the businesses. Large enterprises and multinational organizations use these techniques widely these days in different ways.
Cost savings: The implementation of a Real-Time Big Data Analytics tool may be expensive to get it from big data training in BTM Layout experts, it will eventually save a lot of money. There is no waiting time for business leaders and in-memory databases (useful for real-time analytics) also reduce the burden on a company’s overall IT landscape, freeing up resources previously devoted to responding to requests for reports. Better sales insights, which could lead to additional revenue.
Real-time analytics tell exactly how your sales are doing and in case an internet retailer sees that a product is doing extremely well, it can take action to prevent missing out or losing revenue. Keep up with customer trends: Insight into competitive offerings, promotions or your customer movements provides valuable information regarding coming and going customer trends. Faster decisions can be made with real-time analytics that better suit the (current) customer.